With 19 years in advertising, Carly has built a career, leading creative teams, shaping campaigns, and helping ambitious ideas become work that actually moves people. Over the years, she has worked across agencies including Sid Lee, NEWAD, BAM and Level, and with brands such as adidas, NIVEA, Walmart, Olay, Cirque du Soleil and lululemon.

Today, as AVP of Creative & AI Innovation at Level, she leads people as much as projects. Her focus is on building inspired, collaborative teams and setting a high bar for creative excellence. That also means finding new ways for those teams to work: she has established an AI Creative Pit Crew and helped integrate AI processes into the creative practice across dozens of accounts.

In 2022, a colleague introduced Carly to Midjourney. One of her first experiments was a lavender scorpion sitting on pink sorbet, and that strange little contradiction became Scorpion Sorbet. What started as curiosity turned into an artistic practice about the things that make people feel both comforted and uncomfortable—love, loss, intimacy, fear, and everything in between.

For Carly, advertising and art aren’t two separate lives. Both are about people, curiosity, and finding something worth making. The tools keep changing. That part doesn’t.